Protect yourself from online supplement fraud by knowing what to look for when you shop. In the online marketplace, shady sellers may imitate trusted brands or use vague labeling to hide illegitimate sources. By learning common red flags and verification steps, you can spot online supplement fraud before you commit to a purchase and avoid wasting money on suspect products. Red flags to watch for include prices that are far below market value, inconsistent or missing product details (brand name, ingredients list, lot numbers), and pressure to buy immediately. Poorly designed websites, misspelled text, or domains that don’t match the brand can be clues. Look for seller contact information and a physical address; if these are missing or unresponsive, treat the listing with skepticism. Also be wary of vague claims, “free trial” pitches, or testimonials that look generic or unverifiable. Verifying brands and certifications helps separate legitimate products from scams. Start with the brand’s official site or contact their customer service to confirm product details. Look for independent third-party certifications such as USP Verified, NSF Certified, or other recognized testing labels, and verify those certifications on the certifier’s own website. Check the product packaging for a lot number and expiration date, and ensure the labeling matches what you see on the brand’s official channels. If in doubt, search the certifier’s database or reach out directly to confirm current validation. Simple steps to stay safe include buying from reputable retailers with clear contact information and return policies, using secure payment methods, and saving receipts and product images. Compare product pages across retailers, and read reviews from multiple independent sources. Be cautious about new or unfamiliar brands, and report suspicious listings to the marketplace or the certifying body if you suspect online supplement fraud. By staying vigilant and following these practices, you can reduce your risk and shop more confidently.